This Privacy Policy (“Privacy Policy”) explains how EleganceCloth (“we,” “us,” or “data controller”) collects, uses, processes, discloses, and retains your personal data when you visit or use our website. Please read this Privacy Policy carefully.

Our privacy practices are subject to the laws of the jurisdictions in which we operate. Consequently, we engage in the practices described in this statement only to the extent permitted by the laws of the relevant country or region.

In addition, we may provide supplemental “just-in-time” notices or other disclosures about our data-processing practices. These notices may supplement or clarify our privacy practices or may provide you with additional choices regarding how we handle your personal data.

Changes to this Privacy Policy
EleganceCloth reserves the right to change this Privacy Policy at any time. If we make any changes, we will notify you by updating the “Last updated” date at the top of this Privacy Policy. If we make material changes, we will provide additional notice (for example, by posting a prominent statement on our homepage or by sending you a direct notification).

Personal Data
In this Privacy Policy, “personal data” means any information relating to an identified or identifiable natural person, or any information defined as personal data under applicable law. The categories of personal data we collect depend on how you interact with us and are described in detail below.

SMS/Text Messaging
We collect information from and about you when you use our messaging services. For example, we collect the phone number and/or email address you provide when you sign up for messaging services. When you send messages, we collect your message history and any information contained in those messages. We may also use cookies or similar technologies to collect information. Cookies are small files stored by your browser on your device’s hard drive or memory. They allow us to personalize your experience—for example, by remembering items in your shopping cart and sending you triggered text campaigns (such as cart-reminder messages). Message frequency may vary. Message and data rates may apply. Reply STOP to cancel or HELP for assistance. You can also email [email protected].

Information You Provide Directly
When you interact with us or use our services, we collect personal data that you provide directly. Categories may include:

  • Personal identifiers: name, email address, phone number, username and password, postal address, payment or banking information, and date of birth.
  • Demographic information: age, gender, ZIP/postal code, state, and country collected via forms, surveys, contests, sweepstakes, or special programs.
  • Transaction information: product or service details, order information, delivery data, amounts paid, payment method, billing or shipping address, customization details, and return or exchange information.
  • Communications: information you provide when contacting us or interacting with us on social media (e.g., tagging us or allowing us to follow your profile), including contact details, date and time of communication, online identifiers, social-media handles, and message content.
  • User-generated content: opinions, feedback, preferences, or any other personal data you voluntarily submit (for example, product reviews, experiential feedback, or contest submissions).

Information We Collect Automatically
When you access or use our website, we automatically collect certain personal data, including:

  • Device and network data: hardware model, browser type, IP address, operating-system version, language settings, unique device identifiers, advertising IDs, serial numbers, device-motion data, and mobile-network data.
  • Usage data: pages viewed, time spent, clickstream data, hyperlinks used, ISP, mobile ad ID, MAC address, cookie identifiers, web-beacon data, and similar technologies (see “Cookies” below).

Information We Derive
We may infer additional information from the data we collect—for example, approximating your location from your IP address or predicting your purchasing preferences from your browsing behavior.

How We Use Personal Data
We process personal data for the following purposes:

  1. Provide, maintain, and improve our products, services, and programs.
  2. Complete transactions, fulfill contracts, and handle returns or exchanges.
  3. Create and manage accounts, profiles, and loyalty programs.
  4. Send service-related notifications (order updates, account alerts, etc.).
  5. Respond to inquiries and provide customer support.
  6. Deliver marketing and advertising communications (in accordance with your preferences and applicable law).
  7. Administer contests, sweepstakes, promotions, events, and special programs.
  8. Conduct research and development.
  9. Personalize your experience by analyzing interactions with our brand and services.
  10. Detect and prevent fraud, security incidents, or other malicious activity.
  11. Debug, identify, and repair errors that impair functionality.
  12. Fulfill any other purpose for which you provided consent.
  13. Comply with legal or regulatory obligations (e.g., tax, anti-fraud, anti-money-laundering).
  14. Carry out any other reasonable purpose related to the products or services you purchase or your ongoing relationship with us, as permitted by law.

Disclosure of Personal Data
We share personal data only as described below:

  • Service providers: We share data with unaffiliated companies that perform services on our behalf (e.g., website hosting, IT support, payment processing, email distribution, event management, advertising, analytics). These providers may use the data only to perform the requested services.
  • Legal and compliance: We disclose data when we believe in good faith that it is necessary to (i) comply with applicable law or legal process, (ii) respond to lawful requests from public authorities, (iii) enforce our Terms of Use, (iv) protect our rights, property, or safety or that of our users, customers, or employees, and (v) investigate fraud or security incidents.

International Transfers and Retention
Personal data we collect may be transferred to, stored, or processed in the United States, Canada, or other jurisdictions whose data-protection laws may differ from those of your home country. When we transfer data, we rely on legally recognized transfer mechanisms. We retain personal data only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When data is no longer needed, we take reasonable steps to delete or de-identify it.

Children
Our services are not directed to children under 18. We do not knowingly collect personal data from anyone under 18. If you believe we have inadvertently collected such data, please contact us so we can delete it promptly.

Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites. We encourage you to review the privacy policies of any third-party websites you visit.

Your Choices
Subject to applicable law, you may exercise the rights described below. We may need to verify your identity before fulfilling your request.

  • Access and portability: You may request a copy of the personal data we hold about you in a structured, commonly used, machine-readable format, and you may request that we transfer that data to another service provider where technically feasible.
  • Correction: You can update or correct most account information by logging into your online account. If you need further assistance, contact us.
  • Deletion: In certain jurisdictions, you may request deletion of your personal data. We will comply unless retention is necessary for purposes such as fraud prevention, legal claims, contract performance, or other legally permissible purposes.
  • Marketing opt-out: You may opt out of promotional emails by following the unsubscribe instructions in each message or by adjusting your account settings. Even if you opt out, we may still send you non-promotional messages (e.g., order confirmations).
  • Push notifications: You can disable promotional or non-promotional push notifications at any time through your device settings.
  • Cookies: Most browsers accept cookies by default. You can set your browser to refuse or delete cookies, but doing so may affect the functionality of our website.

Categories of Personal Data Disclosed for Business Purposes
In the preceding 12 months, we have disclosed the following categories of personal data to the categories of third parties listed:

  • Identifiers → advertising networks, ISPs, analytics providers, operating systems/platforms, social networks, payment processors, fulfillment partners, customer-support partners, event/promotion partners, fraud-prevention partners.
  • Internet or other electronic network activity → advertising partners, ISPs, analytics providers, operating systems/platforms, customer-support partners, fraud-prevention partners.
  • Commercial information → advertising partners, analytics providers, payment processors, fulfillment partners, customer-support partners, fraud-prevention partners.
  • Audio/video information → customer-support partners, event/promotion partners, fraud-prevention partners.
  • Geolocation data and inferences → advertising networks, ISPs, analytics providers, fraud-prevention partners.

Sale of Personal Data
EleganceCloth does not sell personal data.

California Privacy Rights
If you are a California resident, you have the right to (1) request details about the categories and specific pieces of personal data we collect, use, and disclose; (2) request deletion of your personal data; (3) opt out of any sale of personal data (we do not sell personal data); and (4) not be discriminated against for exercising these rights. We will verify your identity before fulfilling your request. You may designate an authorized agent to submit requests on your behalf by providing written authorization. We may contact you to verify your identity before processing the request.

Contact Us
If you have any questions or comments about this Privacy Policy, please email us at [email protected].